How to generate B2B leads from SEO & Google Ads?

Tried and tested tips on B2B SEO and Google Ads

About the talk

In this 30 minute talk, we’ll uncover the roadmap to creating exceptional SEO and Google Ads strategies for your B2B company. From diving into SEO and Google Ads to understanding their role in lead generation. We showcase, how we increased average leads per month by 600%+ for a B2B company. This talk is a must-see.

What we’ll talk about?

1. Understanding B2B SEO and Google Ads.

2. The role of B2B SEO and Google Ads in revenue generation.

3. How a B2B company increased leads from SEO and Google Ads by 600%+?

4. How to craft effective SEO and Google Ads strategies to generate leads for your business?

Hello, I am Anees Misbahudeen - Founder & Digital Marketing Director, INNMCO

I empower B2B companies to grow online using google search and email marketing. I enable businesses to translate a vision for online marketing into a coherent digital marketing strategy. Creating engaging content is my way to increase web traffic, leads and sales. I have supported the growth story of 30+ brands in software, financial services, automotive and B2B industries.

I have increased organic search impressions by 400%, increased leads from Google Ads and SEO by 600% and increased leads by 60x from inbound marketing campaigns. I am Google Ads search certified. I hold multiple HubSpot and Semrush certifications. I have a combined experience of 10+ years in SEO, Google Ads, email marketing and content marketing. I hold an MBA (Executive) from AGSM, UNSW Business School.

We’re INNMCO (pronounced IN-EM-COH).

Our mission is to empower founders, CEOs and marketing leaders at B2B companies to drive revenue growth from Google search and email marketing.

We believe that inbound marketing accelerates revenue growth. We’re your go to team for writing engaging content that ranks high on search engines, increases web traffic, generates quality leads and drives revenue growth for your business. We have a combined experience of 10+ years in SEO, Google Ads, email marketing and content marketing. We have supported the growth story of 30+ brands in software, financial services, manufacturing, automotive and B2B industries.

INNMCO - INNovation & Marketing COmpany

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ABOUT UNSW FOUNDERS

As Australia’s leading university-based entrepreneurial program, UNSW Founders has a proven track record of success. Since its inception in 2018, the program has supported 200+ startups every year, provided entrepreneurial skills training to 25,000+ individuals, provided over 10,000 coaching and mentoring sessions, and incubated (co-located) 70+ startups on campus to foster collaboration with the UNSW business, industry, academic, and research networks.

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