TMCS Workshop - Crisis Communication

TMCS Workshop - Crisis Communication
20 May 2024
MONDAY
6:30 p.m.

Crisis Communication with Glenn van Zutphen:

Join the engaging "Crisis Communication Mastery" workshop led by Glenn van Zutphen, renowned as "The Brand Guardian." Learn from a master communicator how to transform crises into opportunities and protect your brand in challenging times.

Who is Glenn?

With over three decades of experience in journalism and crisis communication across continents, Glenn van Zutphen stands as a pivotal figure in the field. His reputation as "The Brand Guardian" underscores his expertise in guiding organizations through turbulent times with strategic communication.

What You Will Gain:

  • Strategies to effectively manage crisis communication, preserving brand integrity.
  • Mastery of "The Breaking News Mindset" for timely and proactive responses.
  • Practical tools for being the guardian of your brand, ensuring its resilience.

Workshop Highlights:

  • Techniques for clear, composed communication under pressure.
  • Real-world case studies that illustrate successful crisis navigation.
  • Insights into managing stakeholder expectations and controlling the narrative.

This Crisis Communication Workshop offers a unique blend of theory, practical exercises, and real-world applications. Glenn van Zutphen's guidance through case studies of actual crises provides invaluable lessons on navigating challenges, making strategic decisions, and maintaining brand integrity. Secure your spot today for an immersive learning experience that will equip you with the tools to manage any crisis with confidence and strategic insight.


Price SGD 30.00
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